Our Story

Passionimo is, above all, a story of passion

The members of the Passionimo family nurture their passion for companion animals beyond their clinic walls. Our Passionimo hospitals help reduce the number of homeless dogs and cats by offering accessible spay and neuter services. They also support initiatives that promote animal welfare and strengthen the unique bond between people and their pets.

Our Mission

In line with the growing movement to support local businesses, Passionimo was founded to preserve Québec’s veterinary expertise and keep the economic interests of the profession within the province.

Our Priority

The well-being of companion animals and the value of the guidance provided to pet owners.

Our Vision

Their vision quickly resonated with many other industry professionals, who also chose to join Passionimo. Since then, the family has continued to grow. Today, the Network includes more than 31 fully Québec-owned establishments employing over 450 people.

Our Founding Members

Dr Michel Gosselin

Dr MICHEL GOSSELIN

Veterinary Doctor

Dre Caroline de Jaham

DRE CAROLINE DE JAHAM

Veterinary Doctor, M.Sc. Dipl. ACVD (Dermatology)

Dr Hugues Lacoste

DR HUGUES LACOSTE

Veterinary Doctor MS. Dipl. ACVIM (Oncology)

Dre Lucie Héneault

DRE LUCIE HÉNAULT

Veterinary Doctor, M.Sc.

Dr Louis Journet

DR LOUIS JOURNET

Veterinary Doctor

Dr Dominique Rouillon

DR DOMINIQUE ROUILLON

Veterinary Doctor, M.B.A.

Our Vision

To be recognized as the leading authority in everything related to the human–animal bond, animal health , and animal well-being.

We aim to be recognized as a distinctive brand among consumers, veterinarians, and veterinary technicians.

The development of the Passionimo brand allows us to position ourselves in the marketplace as the destination of choice for pet owners, whether in person at our hospitals or online through the publication of trusted advice.

To achieve this, we will continue to evolve each element that defines the Network’s purpose and shapes the brand experience, for our members and employees as well as for our clients and consumers.

Our Mission

Enhancing the joy of the human–animal bond

We are guided by our passion for animals. Collectively, and within each of our hospitals, we strive to support the unique bond that connects our clients to their companions. Their well-being is our sole priority. Providing sound, knowledgeable guidance based on our professional expertise is one of our core values.

Nos valeurs

Building Trust with Our Clients

These are the pillars of the reputation of Passionimo Network hospitals:

Accessibility

Compassion

Dedication

Excellence

Integrity

Passion

Professionalism

Respect

Ethical Standards

01

Client-Focused Care

02

Professionnalisme

Client-Focused Care : Each client’s needs and concerns are unique. We listen attentively and respond with care.

Professionalism: Passionimo is committed to delivering high-quality veterinary medicine driven by a genuine passion for animals.

Our Promise to Our Clients

Fulfillment: Our passion for animal health has become our profession.

Fair Pricing: While their companion’s health and well-being are priceless, we are committed to offering services at the most fair and reasonable cost possible.

03

Fulfillment

04

Fair Pricing

Socially Responsible in Animal Welfare

Each year in Québec, thousands of cats and dogs are left homeless—wandering the streets, abandoned, and facing an uncertain fate. Passionimo Network clinics and hospitals help reduce this number by offering affordable spay and neuter services year-round and by participating in Montréal’s Microchipping Day. Passionimo also provides financial support to organizations dedicated to promoting animal welfare.

Passionimo is a passion story first

Our story

In 2014, seven Quebec veterinarians partnered and created Passionimo, a local network for Quebec veterinarians.

OUR GOAL: Help independent veterinarians to deal with growing competition and the mass purchase of clinics by big American banners.

OUR PRIORITY: Animal well-being and valuable advice provided to humans.

The vision attracted many professionals from the industry that have since joined Passionimo. Our family keeps growing. Today the network includes up to 30 fully Quebec owned clinics hiring over 450 persons

Our vision

Become a reference in regards toanimal relationship, health and well-being.

We aim to become a distinct brand with clients, veterinarians and animal health technicians.

The development of the Passionimo brand allows us to grow our part of the market and become the choice for clients, whether it is in person or online, when we post good advice.

Therefore, we will keep on growing based on the solid foundation that led to our network and that reflects our brand’s experience; as much for clients as for its members and staff.

Our Mission

Value the joy of a health bond between humans and animal

Guided by our passion for small animals.
We are a network of dedicated veterinarians. Collectively and within each of our clinics seeking to support and enhance the bond you share with your pet. Your friend’s well-being is paramount to us. So our mission is to provide the best care possible.

Day in and day out, our sole purpose is to make them benefit from our expertise.

Our values

Build a trustful relationship with clients

Here are the pillars supporting the clinics’ reputation within the Passionimo network:

Dog - Passionimo

Our promise to our clients

Our values provide a comforting and professional experience. Our client’s loyalty relies on the branding experience of Passionimo, which happens before, during and after their appointment at a clinic. We do everything we can to make them feel trust and peace of mind, which is key to the well-being of owners and pets.

We are committed to embrace the four “Paws” from our mission:

  • Priority: your needs and concerns are unique.
    We’re listening.
  • Professionalism: Passionimo is dedicated to offer quality in its medicine guided by its passion for small animals.
  • Pleasure: our passion for your pet’s health has become our profession.
  • Price: even though your pet’s health is priceless, we know that in reality this is always a concern. We take care to provide the best value for a fair price.

Socially and animally
responsible

In Québec, thousands of cats and dogs are left homeless every year. They wander the streets, literally abandoned to their fate, usually a lonely death. We at Passionimo work hard to reduce the number of unwanted animals. We always offer affordable neutering, and we participate in Montreal’s annual “microchip your animal” day. Passionimo also donates funds to organizations devoted to animal well-being.